Broadcasters the BBC, ITV and Channel 4 have joined forces to offer a unified on-demand service. First reported five months ago in June, today more news of the on-demand joint venture code-named 'Kangaroo' was announced.
The existing VOD services iPlayer from the BBC, and ITV's video player are reported to continue on their respective channels, however Channel 4's 4oD is said to be due to be incorporated within the new service.
Pricing is reported as "all three broadcasters will be available for free download, streaming, rental and purchase via the internet, with expansion on to other platforms planned."
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